Red Bull started in Home as the first major advetising company to make an appearence in 2008, when open beta began. As such, their limited supply of clothing and other player relaed items made a larger impact than they would have made today. They had since their opening debut remained inactive until late 2011, when they added the House of Skate, as well as adding the Flugtag racing game to the beach.
As of April 11th, 2012, all Red Bull content was removed from Playstation Home. All rewards and purchased content obtained by players remain in their possession, however all public spaces and purchasable content are no longer accessible to players.